Dana Zellers

Are you too close to see it?

Are you too close to see it?

I was deep in one of the most painful projects of my career. My parents were in town, ready to take me to a restaurant I’d been dying to try. They came to my office to pick me up—right as something went wrong. I knew immediately: I couldn’t go   One thing after...

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Time for a new job description

Time for a new job description

New job? Maybe.   I started with a new client and they noted that as they were thinking about starting a family maybe other job options might have more balance. They had done what a lot of my clients had done: focus on their job and work harder to succeed. And...

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Let’s make it easy

Let’s make it easy

One of the reasons I wanted to do last week's panel on personal brand is that while it can make a huge impact, you can actually make some easy changes once you start to think about it. And yes, you can also make it hard, but that's not what we're about.   So, I...

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Living in a world of layoffs

Living in a world of layoffs

I've actually never been laid off. And I've been at a lot of companies that went through layoffs. Was it luck? Mostly. But there are some things I've learned along the way... And I've seen firsthand what it's like for people to lose their jobs. I've also had to deal...

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My bad good goal

My bad good goal

No more back outages in 2024! This was the bad goal I told to my personal trainer. It's not a bad goal because it's not what I want. It's a bad goal because I can't actually make that happen. When we talk about our SMART goals (specific, measurable, achievable,...

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Communication for the win

Communication for the win

I recently started working with a client who was a new department Director. They inherited a department that for various reasons wasn't looking so good. They were worried that their team wasn't performing well. And they were worried about what the Leadership Team...

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